

Shai began his career on the buyside at what is now JP Morgan AM, before moving to the sellside where he worked in several research roles. He was Head of Research at Macquarie Group for 10 years before founding Integrum ESG in 2018. Shai has an M.A. from Cambridge University.
As ESG matures, investors are asking a more practical question: can sustainability improve financial performance, or does it primarily serve disclosure and signalling purposes?
This shift is often described as ESG 2.0. It reflects a move away from broad ESG adoption towards a narrower focus on sector specific sustainability issues that are financially material and directly relevant to investment risk and returns.
Under this approach, the key question is straightforward: which sustainability issues change the economics of a business?
Jackson Family Wines provides a useful illustration of how financially material sustainability initiatives can translate directly into improved operating performance.
The company is a privately owned global wine producer with operations across the United States and internationally. It does not publish full financial statements, but based on disclosed production volumes of around 6 million cases annually and peer comparisons, revenues are commonly estimated at roughly $1bn with operating profit of around $120m.
A sustainability investment programme of approximately $19m delivered measurable and recurring cost savings across core operating inputs, as reported in independent analysis including this detailed review of sustainability ROI at Jackson Family Wines:
Taken together, these initiatives generate recurring annual savings of more than $20m per year.
Against estimated operating profit of roughly $120m, this implies a potential uplift in operating profit of approximately 15 to 20%. That is financially material by any institutional investor or asset manager standard.
The company’s broader sustainability roadmap and operational priorities are outlined in its Rooted for Good programme overview, which shows how energy, water and packaging efficiency are embedded within operating strategy rather than treated as standalone ESG initiatives.
This example illustrates what ESG 2.0 looks like in practice for investors.
Financially material sustainability factors tend to sit directly on the income statement. In agriculture and beverage production, three are consistently relevant across regions including the United States and Europe:
Actions that reduce exposure to these inputs can improve margins, reduce earnings volatility and strengthen long term operational resilience. These outcomes are financially relevant regardless of whether they are described as sustainability or operational efficiency.
This is the type of financially material ESG analysis increasingly expected by asset managers, private equity firms and institutional investors. It is also the basis of Integrum ESG’s Company Intelligence solution, which focuses on decision-useful sustainability data aligned with enterprise value.
At Integrum ESG we apply the IFRS Sustainability Disclosure Standards on this basis. These standards provide a global baseline for investor-focused sustainability disclosure and are designed to link sustainability factors directly to enterprise value.
Materiality is assessed through financial impact, not narrative positioning. More detail on how this framework is applied across investor strategies is set out in our Use Cases.
The role of ESG analysis is not to catalogue everything a company does responsibly. It is to identify the small number of sustainability factors that affect enterprise value and assess them with the same discipline applied to any other financial driver.
When sustainability initiatives deliver recurring cost savings, strengthen resilience or improve operating margins, they are not peripheral. They are financially material.
So can greater sustainability drive greater profitability?
Yes. When it is focused on the issues that matter to the economics of the business.


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